I own a photography business and this has been very helpful. As a creative, I already think story in my work, but not in my marketing/business structure. This book has given many many practical tools to apply to my website and communication in my business.

Great book!

I am about to venture into starting a company that offers a product that I believe in. However, I wasn’t this confident and ready to take this journey head on. I feel as if this book has given me the tools I need to prepare and to start a successful business. Highly recommend this to any future or current business owner, or person within a leadership position!

Definitely recommend!! So much insite in such a short read

If you own you’re business or are planning on starting one, you MUST read this book. This book pretty much shows you the foundation of success if you actually apply it

Every entrepreneur who envisions to build a brand should read this book and keep referring back to it when they are launching new services! Must have book in the collection of every entrepreneur!

I liked the book on the way give clear ideas on how to position your product.

It was very specific, actionable plan for what to write

I own a growing real estate agency and this book has given us the framework to focus our purpose, message and efforts around one idea. Helping our clients win the day. Great read!

Amazing book! Game changer!